It's important to celebrate and patronize our small local businesses.

Especially as we head into the holiday season.

And, if you love downtown Waterloo and supporting small businesses, here’s your chance to do both.

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Maybe you'll find your new favorite area business!

Waterloo's Next Local Cash Mob

Main Street Waterloo is inviting the community to its next Support Local Cash Mob on Tuesday, October 28, from 5 to 7 p.m. at The Grow Room, located at 309 E. 4th Street.

READ MORE: Will Caitlin Clark be Recovered by Next Season?

The Grow Room is downtown’s organic gardening and wellness boutique, known for its calming atmosphere, lush plants, and focus on helping people create their own green spaces, whether that’s a few herbs on the windowsill or a thriving home oasis.

Photo by Giorgio Trovato on Unsplash
Photo by Giorgio Trovato on Unsplash
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A Support Local Cash Mob combines the fun of a flash mob with the purpose of supporting local businesses.

What is a Cash Mob?

The concept is simple: show up, shop, and make an impact.

Participants are encouraged to bring a friend, meet new people, and help the local economy bloom by spending at least $20 and sharing their experience on social media.

READ MORE: This Amazing Hole in the Wall Bar Has Been Around for 90 Years

Main Street Waterloo hosts monthly Support Local Cash Mobs to spotlight different downtown businesses and strengthen the community, one purchase at a time.

For more details, follow Main Street Waterloo on on Facebook or visit their website.

Main Street Waterloo is a nonprofit organization dedicated to growing connections, supporting local entrepreneurs, and making downtown Waterloo a vibrant destination for everyone.

Take a peek inside this vintage Iowa cafe!

A Peek Inside Odd Mama's Vintage Cafe

There's a new breakfast and lunch spot to check out this fall! Earlier this month, Odd Mama's Vintage Cafe opened its doors at 1201 3rd St SE in Cedar Rapids. Here are some photos from the new cafe!

Gallery Credit: Courtlin

All of Iowa's Best Burger Winners Since 2010

Every year, the Iowa Beef Industry Council puts on a contest to figure out which restaurant has the most delicious burger in the state. Here are all all the honorees that are still in business as of October 2025:

Gallery Credit: Courtlin

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